|
Last Name,
First Name
|
Research Interest |
Email |
| Chan, Andrew Chi-fai, SBS, JP |
Strategic Marketing; Business Negotiation; Consumerism; China Marketing |
|
| Chan, Ho Fung |
Marketing in China |
|
| Dai, Xianchi |
Consumer Judgment and Decision Making; Preference Construction and Valuation; Self Control and Intertemporal Choice |
|
| Gao, Leilei |
Behavioral Decision Making; Consumer Behavior; Not-for-profit Marketing |
|
| Huang, Yanliu |
Consumer Planning, Learning and Memory; Consumer In-Store Decision Making; Health Marketing |
|
| Hui, Michael King-man |
Services Marketing; Cross-Cultural Consumption Behavior/Management; China Business |
|
| Jia, Jamie Jian-min |
Consumer Choice Modelling; Decision Making; Perceptions of Risk; China Marketing |
|
| Kwok, Susanna Wai-yee |
Integrated Marketing Communication; Strategic Brand Management; Corporate Communication; Cultural Studies & Advertising |
|
| Kwong, Jessica Yuk-yee |
Consumer and Managerial Decision-Making; Information Processing; Organizational Justice; Personality |
|
| Lau, Kin-nam |
Marketing Research; Bank Marketing; CRM; Data Mining/Text Mining |
|
| Lee, Kam-hon |
Business Negotiation; Cross-Cultural Marketing; Marketing Ethics; Social Marketing; Tourism Marketing |
|
| Powpaka, Samart (Sam) |
Strategic Product and Brand Management; Business-to-Business Marketing; Consumer Behaviour; Pharmaceutical Marketing; Services Marketing |
|
| Shen, Hao |
Affect and Consumer Information Processing;
Automaticity;
Knowledge accessibility;
Culture
|
|
| Sin, Leo Yat-ming |
Strategic Marketing; Cross-Cultural Consumer Behavior Issues; Marketing in China; Strategic Brand Management |
|
| So, Stella Lai-man |
Gender Studies and Advertising; Advertising Effectiveness; Advertising in China; Media Research; Relationship Marketing |
|
| Tse, Alan Ching-biu |
Chinese Wisdom and Marketing; Customer Relationship Managements; Market Research |
|
| Yu, Julie Hung-hsua |
Marketing Research Methodology; Cross-Cultural Consumer Behavior; Marketing of Technology |
|
| Zhang, Meng |
Information Processing; Consumer Decision Making; Psychological Distance; Goal-Directed Consumer Behaviour |
|
