The Center for Hospitality and Real Estate Research serves to consolidate the research efforts of The School of Hotel and Tourism Management. It conducts locally relevant applied research projects that directly benefit the hospitality industry and serves as a bridge between academia and business. Current research projects being undertaken at the Center include the following:
- Conditional Coskewness between Stock and Bond Markets: Time Series Evidence
- Institutional Holdings and Monday Effect in Tourism Stocks
- Integrating Self-Service Kiosks in a Customer Service System
- Know-what, know-how, and know-who: the Upper Echelon Effects in the Hospitality Industries
- Market Orientation of Hospitality Organizations
- Professionalization of Real Estate Agents
- Promoting Ambidextrous Innovations in Hospitality Companies through the Lens of Human Resource Management Practices
- Global Star Rating Systems for Hotels
- Hedging Weather Risk – the Design, Pricing and Application to Hong Kong Theme Parks
- Institutional Holdings and Monday Effect in Tourism Stocks
- Macau Casino Industry and Hong Kong Pathological Gamblers – A Social Marketing Study for Responsible Gambling
- Momentum and Overreaction in Tourism Stocks
- Professionalism and Service Quality in Hospitality and Tourism
- Strategic Human Resource Management and Organizational Performance in the Asia Hospitality Industry : The Mediating Influence of Flexibilities in Human Resource Competencies
- The Role of Tourism in Restructuring the Economy – the Case of Hong Kong
- Total Quality Management in Services – Hotel Sector
- Ethnicity and Modernization in Tourism Site Development
- Zero-fee Tour from Mainland China
The Center also works closely with the industry to organize public and company-specific executive development programs. Seminars and conferences on current issues are also held to facilitate discussion and an exchange of views among industry players. Previous conferences include the ’CU2 Joint Conference on Hospitality and Tourism in Hong Kong’ co-organized with the Cornell Hotel School, the 'Tourism Forum: Charting Strategies for Developing Hong Kong as a Tourist Destination' and the 'K. Wah Hotel and Tourism Forum: Hotel Investment 2005’.
The Center has also published the SHTM Newsletter since 2006 to facilitate communication and exchange news among scholars and industry players.
Cheng Yu Tung Building, No. 12 Chak Cheung Street
Shatin, N.T., Hong Kong
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