In recent years, there has been a clear growth trend in the number of Chinese-speaking executives in Mainland, Taiwan, and Hong Kong. In managing the growth of their companies, these executives encounter the great challenges of building leadership, developing positioning strategies, and managing risk, which they require comprehensive business knowledge to overcome. Hong Kong, as a city that integrates East and West, is in a good position to provide high-quality executive education to the growing number of Chinese-speaking executives. In this regards, CUHK Business School thus introduces a Putonghua class of the Executive Master of Business Administration course.
CUHK Business School introduces a Putonghua class for the Executive Master of Business Administration (EMBA) program, in which lectures will be conducted in Putonghua supported by English. To facilitate the understanding of the Greater China environment and its connection to the global business landscape, lectures, seminars, and company visits will be conducted in Shenzhen, Hong Kong, and outside China.
The objective of the program is to provide senior managers with knowledge of modern management theory and practice and to enhance their problem-solving skills to better face the challenges and opportunities of the dynamic business environment in Greater China. Students admitted to the program and who successfully fulfill all of the requirements to a satisfactory level will be granted a Master of Business Administration degree from the Chinese University of Hong Kong.