Business Practicum

Business practicum projects provide an opportunity for full-time MBA students to apply what they have learned in the classroom to solve real-world business problems. Students with different nationalities and background are encouraged to form teams to undertake business consulting projects under the supervision of a full-time faculty member.

The project must be sponsored by a company in Hong Kong and approved by the Director. The sponsorship includes the joint supervision of the project by an appointed senior staff member of the company, a pledge of assistance and support to ensure the successful completion of the project. In 2008, our students were invited to work on strategic projects offered by several major corporate and investment banks, as well as some other marketing organizations. Projects covered issues such as market entry strategies and brand positioning research. Students would benefit from learning how to solve strategic problems and often lead to career opportunities.