| Concentration Options |
| |
| Students may pursue one of the four concentration options under the new curriculum: they are China Business, Entrepreneurship, Finance and Marketing. Each concentration requires completion of 15 units in total: |
| |
|
| 1. |
China Business |
Visit to Shenzhen district Government |
|
| |
Required Course:
Business Field Trip - Mainland China
Completion of at least 12 units from the following sample electives:
- Company & Security Law of China
- China's Economic Development after Economic Reform
- China Finance
- Seminar in Management of Chinese Enterprises
- Marketing in China
- Leaderships and Organizational Behaviour in China
|
| |
|
| 2. |
Entrepreneurship |
| |
Required Courses:
New Venture Business Project
Completion of at least 12 units of the following sample electives:
- Project Management
- Mergers & Acquisitions
- Management of Innovation
- Mergers & Acquisitions
- Business Negotiations
- Technology Start up - From Idea to Reality
- Venture Capital & Private Equity
- Selected Topics in Management: Managing Family Business Growth
|
| |
| 3. |
Finance |
Welcome party 2008 |
|
| |
Required Courses:
Financial Management
Investment & Portfolio Analysis
Completion of at least 9 units of the following sample electives:
- Advanced Financial Management
- Management of Financial Institutions
- Financial Markets and Instruments
- Mergers & Acquisitions
- Global Finance
- Cases in Corporate Finance
- China Finance
|
| |
|
| 4. |
Marketing |
| |
Required Courses:
Marketing Management
Strategic Marketing
Marketing Research
Completion of at least 6 units of the following sample electives:
- Buyer Behaviour
- Internet Marketing
- Marketing in China
- Customer Relationship Management
- Strategic Brand Management
- Service Marketing
- Organizational Marketing
|
