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Career Exploration Seminar - FMCG with L'Oreal and Case Presentations

  
 
The Undergraduate Office held the first seminar of the 2005 series of Career Exploration Seminars on December 17, 2004 . L'Oreal's HR Director and more than 10 senior executives (many of them CUBA graduates) of its three product divisions (Luxury Products, Consumer Products and Professional Products) were invited to introduce the background and development trends of the cosmetics and skincare industry, different functions and divisions of L'Oreal, and discuss career prospects offered in L'Oreal.
 
 
 
The seminar was organized especially for students who have concentrated on Marketing and/or Management of International Business, those who wish to pursue careers in these two areas, and those who need more updated information on career prospects in order to make a sound decision on their choice of concentration areas.
 
 
 
After the seminar, three pre-selected teams of students joined an event called "Interacting with L'Oreal Senior Executives". Each team was asked to conduct research on and analyze a real case proposed by L'Oreal's three divisions. They were to present their marketing proposals to L'Oreal executives who would question them on their proposals and provide feedback on their marketing strategies.
 
 
 

Students appreciated the comments and guidance offered by the L'Oreal executives. They said they found the experience extremely useful and they gained insight into how important marketing decisions were made in real business situations.

 
 
 
Coming up:
 
 

 

February 18, 2005 (Fri) ¡V
Human Resources Management with Hong Kong Institute of Human Resource Management
 
 
 
February 26, 2005 (Sat) ¡V
 Logistics with Hong Kong Logistics Association  
 
 
March 14, 2005 (Mon) ¡V
Marketing with Chartered Institute of Marketing ( Hong Kong )  
 
     
Marketing students presenting to
L'Oreal executives
Executives from L'Oreal Luxury,
Consumer and Professional Products Divisions
With L'Oreal Luxury Product Division (L1) Ivan Lai (Year 4, BBA) and (R1) Liza Wang (Year 4, BBA)
With L'Oreal Professional Product Division (From L) Jackie Cheung,
Thomas Poon, Weisi Yuen, Nicole Chan
and (Back R1) Gabriel Nam
With L'Oreal Consumer Product Division (From R) Law Wai Sum, Chan Nim Yan, Leung Sze Ming, Lau Yuen Yee and Chu Cheuk Man (All Year 3, BBA)
L'Oreal HR Director, Kitty Yip introducing the Management Trainee Programme at the seminar
 
     
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