CUBA

Undergraduate Office (UGO) Monthly Announcement – September Issue

Recent Events:

Experiential Learning Activities

Heart to Heart Talk for Freshmen (Speaker: Prof. Joseph Yam (任志剛教授), Chief Executive, Hong Kong Monetary Authority)

Date	: 28 August 2008, Thursday
Time	: 5:30pm – 7:00pm
Venue	: College Chapel, Chung Chi College
Guest	: Prof. Joseph Yam (任志剛教授), GBS, JP, Chief Executive, Hong Kong Monetary Authority and Honourary Professor, Faculty of Business Administration, The Chinese University of Hong Kong

To welcome the new cohort of business undergraduate students, the Undergraduate Office organized a Heart to Heart Talk for Freshmen (previously known as the Faculty Reception for Freshmen), which took place during the evening of 28 August 2008. Prof. Joseph Yam, Chief Executive, Hong Kong Monetary Authority and Honourary Professor, Faculty of Business Administration, CUHK, was invited to share with our business students his valuable insights about Hong Kong’s economy and the current global financial issues. A panel of students including Ms Winnie Sze (Global Business Studies, Fresh Graduate), Mr Alex Wong (Quantitative Finance, Fresh Graduate), Ms Grace Chu (BBA-JD, Year 2) and Ms Leung Hoi Yi (Insurance, Financial and Actuarial Analysis, Year 2) had the precious opportunity to interact with Prof. Joseph Yam face-to-face and had a thorough discussion.

From left: Prof. Lawrence Lau, Vice-Chancellor, CUHK; Prof. Joseph Yam, Chief Executive, Hong Kong Monetary Authority; Prof. Andrew C.F. Chan, Associate Dean (Undergraduate Studies), Faculty of Business Administration, CUHK

From left: Ms Grace Chu (BBA-JD, Year 2); Mr Alex Wong (Quantitative Finance, Fresh Graduate); Prof. Joseph Yam, Chief Executive, Hong Kong Monetary Authority; Ms Winnie Sze (Global Business Studies, Fresh Graduate); Ms Leung Hoi Yi (Insurance, Financial and Actuarial Analysis, Year 2)

Prof. Joseph Yam

The Heart to Heart Talk for Freshmen gave the new business undergraduates an opportunity to learn from industry leaders and better understand the business world.

Beta Gamma Sigma Chapter Honouree Award Presentation (CUHK Chapter) to Prof. Joseph Yam (任志剛教授)

Beta Gamma Sigma was founded as an American national organization in 1913. It was the first national honour society for business. Beta Gamma Sigma comprises more than 500,000 members who are the best and brightest of business leaders. The CUHK Chapter of Beta Gamma Sigma (the 1st chapter outside North America) was established in 2000 to provide lifetime recognition to students with outstanding academic achievements.

The Beta Gamma Sigma Chapter Honouree Award is conferred upon those who have furthered the ideals of Beta Gamma Sigma through outstanding business and managerial leadership. Any person who has achieved distinction primarily in business and administration and who possesses those qualities that Beta Gamma Sigma fosters may be nominated as Chapter Honouree by the chapter. The Chapter Honouree acts as a role model for business undergraduate students.

The Beta Gamma Sigma Chapter Honouree Award Presentation (CUHK Chapter) was held on 28 August 2008. Prof. T.J. Wong, Dean of the Faculty of Business Administration, presented the Award to one of this year’s winners: Prof. Joseph Yam, Chief Executive, Hong Kong Monetary Authority and Honourary Professor, Faculty of Business Administration, CUHK. The other Beta Gamma Sigma Chapter Honouree Award (CUHK Chapter) is Sir C K Chow, Chief Executive Officer, MTR Corporation.

Prof. T. J. Wong, Dean, Faculty of Business Administration (right), presented the award to Prof. Joseph Yam, Chief Executive, Hong Kong Monetary Authority

Front row, from 3rd left: Mr Terence Chan, Bursar; Prof. Pak-wai Liu, Pro-Vice-Chancellor; Prof. Joseph Yam, Chief Executive, Hong Kong Monetary Authority; Prof. T.J. Wong, Dean, Faculty of Business Administration; Prof. Andrew C.F. Chan, Associate Dean (Undergraduate Studies), Faculty of Business Administration; Prof. Yuen-sang Leung, Head, Chung Chi College

Back row, from 3rd left: Mr Chan Ho Fung, Department of Marketing; Prof. Young Danqing, Director, School of Accountancy; Prof. Lee Kam Hon, Director, School of Hotel and Tourism Management; Prof. Shige Makino, Chairman, Department of Management; Prof. Albert Wong, Department of Finance

Reaching the World

(a) Social Capital Dinner Seminar on 19 August 2008

Prof. Andrew C.F. Chan, Associate Dean (Undergraduate Studies), and Ms Judy Kong, Global Business Studies fresh graduate, attended the Social Capital Dinner Seminar. They met Dr. Tse Ka Kui, Co-Convener, Hong Kong Social Entrepreneurship Forum and Ms Deborah Wan, BBS, JP, Chief Executive Officer of New Life Psychiatric Rehabilitation Association and had an in-depth discussion on social capital and rehabilitation issues in Hong Kong.

From left: Dr KK Tse; Ms Judy Kong, Ms Deborah Wan, Prof. Andrew C.F. Chan

(b) Meeting with Chevalier and NEC on 4 September 2008

Ms Jasmine Chan, Global Business Studies, Year 1, and Prof. Andrew C.F. Chan, Associate Dean (Undergraduate Studies) met with the top management of Chevalier and NEC. Below is some of Jasmine’s feedback:

Front row, from left: Prof. Andrew C.F. Chan, Dr. Y.C. Chow and Mr Ray Cheung; Back row, from left: Ms. Claudia Choi, Mr Stephen Li and Ms. Jasmine Chan

"I was honoured to be granted the chance to meet Dr Y.C. Chow, Mr Ray Cheung, Prof. Andrew C.F. Chan, Ms Claudia Choi and Mr Stephen Li on the afternoon of 4th September, 2008. I had no previous experience with this kind of business meal, and I expected the atmosphere to be serious and formal. However, to my surprise, everyone was friendly, and the casual conversations we had taught me how to look at the business world from a new perspective.

Dr Chow, Chairman & Managing Director of Chevalier International Holdings Ltd., despite being a man of very high rank, was in fact easy to converse with. He gave me a lot of insights as to how to become a good leader. Being authoritative does not necessarily mean being serious and severe. Besides work, Dr Chow also has a lot of hobbies, and from what I heard, he balances his work and leisure time very well.

Another thing I learnt is that the business world is not all about money. There are people, like Mr Ray Cheung (General Manager of NEC), who are willing to help others from the bottom of their hearts. They are willing to help their business partners, and even people who they have no direct connection with, for example, a friend’s student. I am amazed that there are such people even in the business world, which many consider an area high in conflict.

Meeting people who have had real experience in the world in which I am soon to enter was indeed a very rewarding experience. All of the people I met taught me something in one way or another. I hope that very soon I will be granted a similar chance again."

Mandy Lai Yu Ching, Integrated BBA Year 4, attended the RTHK Radio Programme "New Thinking in Management" on 31 August 2008, while Kwong Hei Man Biana (Integrated BBA, Year 3) and Au Ip Ling Grace (Integrated BBA, Year 4), attended the Radio Programme on 8 September 2008. The guest speaker of the Programme on 8 September was Prof. Paul Lee, Dean of the Faculty of Social Science and Professor, School of Journalism and Communication.

Said Biana, "I am glad that I was given a precious opportunity to participate in an interesting and inspiring radio programme "New Thinking in Management" . The topic on that day is "Media Ethics" . Participating in this programme allowed me to observe the flow of radio programme production including the pre-meeting , on-air production and editing. In addition, I gained insights in the media industry and had a good opportunity to enhance my own analytical skill and critical thinking.

I was impressed by Prof Andrew C.F. Chan´s creative speeches and sense of humour and Prof Lee’s professional knowledge when they exchanged ideas on some controversial issues related to media industry. I would like to express my gratitude to CUBA for giving me this valuable chance to learn, to further equip myself and to gain a broader exposure for my future development."

Mandy (left) and Prof. Andrew C.F. Chan (middle)

Left: Bianca Kwong, Prof. Andrew C.F. Chan, Prof. Paul Lee, and Grace Au

Resume Writing Workshop

Date	: 18 August 2008, Friday
Time	: 6:30pm – 9:30 pm
Venue	: TYW LT (T. Y. Wong Hall, Ho Sin-Hang Engineering Building)
Guest	: Ms Irene Chen, Training Consultant

Ms Irene Chen gave a presentation on resume writing to our students, including going over key techniques and common mistakes made by students when preparing their resume. The students found the workshop very useful towards their preparation for internship and placement applications.

Close to 300 students attended the resume writing workshop.

Presentation Skills Workshop

Date	: 19 September 2008
Time	: 2:30 pm – 4:30 pm
Venue	: T. Y. Wong Hall, Ho Sin-Hang Engineering Building
Guest	: Ms Winnie Yeung (Integrated BBA Graduate, 2006)

Ms Winnie Yeung is one of the outstanding graduates of our Integrated BBA Programme. During her studies in CUHK, Winnie represented CUHK to participate in many international and local case competitions. She was a member of the winning team at the International Business Challenge 2006, which beat out other top-tier universities including Indiana University, The University of British Columbia, The University of California - Berkeley, The University of Southern California, The University of Texas at Austin, The University of Hong Kong and The University of Science and Technology. Winnie shared with our students the essence of the giving presentations and highlighted some of the important techniques, especially in the context of case competitions. More than 200 business students attended the workshop.

Thammasat Undergraduate Business Challenge in Thailand

Date	: 20-23 August 2008
Venue	: Bangkok, Thailand

Four business undergraduates represented The Chinese University of Hong Kong to participate in the Thammasat Undergraduate Business Challenge 2008 in Bangkok, Thailand. The CUHK team comprised Ms Grace Chu (BBA-JD, Year 2), Ms Grace Ho (Integrated BBA, Year 4), Mr George Lam (Global Business Studies, Year 4) and Mr Alayn Yuen (Quantitative Finance Year 3). After the four-day competition, the students gained a deeper understanding of the business environment and industries in Thailand and developed friendships with other participating students coming from different parts of the world.

CUHK Team

The CUHK team described the competition a wonderful learning experience. "Our team enjoyed the time in Thailand working on the case. Though we didn't make it to the final round, the competition was indeed very rewarding. For most of the team members, this was indeed the first time we worked on case analysis and participated in an international case competition. The process required us to integrate what we had learnt in different fields of business and provide a comprehensive solution to the case company. Tackling the case in this way can be deemed as one of the best ways to consolidate what we have learnt in our study.

Besides, working with the team intensively before and during the competition enabled us to share our ideas with each other. Discussing, supporting and defending different points of view have been vital in generating great ideas. In short, we all agreed that this case competition has been very fruitful for all of us as a learning experience as well as building network with other undergraduates."

Hong Kong Students Trading Trophy

Date	: 30 August 2008

Staff members of the Faculty of Business Administration and a staff member of the Office of Student Affairs met representatives from Oxyor to discuss details in brining Hong Kong Students Trading Trophy to CUHK. The 2008 Trading Trophy is a competition in (dealing room) trading of financial instruments. The idea is to recognize the best student 'trader' in Hong Kong based on profitability, market awareness, client service and risk management. A securities trading stimulation will be used for the competition.

From left: Ms May Ngan (Office of Student Affairs), Mr Goran Persson (Chief Executive Officer, Oxyor), Mr Pieter Ris (Commercial Director, Oxyor), Mr Franko Wong (Department of Decision Sciences and Managerial Economics), Ms Betty Chau (UGO)

Study Trip for BBA-JD Students

Date	: 24-27 August 2008
Location	: Singapore

A group of year 1 and year 2 students of BBA-JD, led by Prof. Raymond So (Programme Director), participated in a study trip to Singapore in late August. The trip reinforced the knowledge they learnt in the classroom and enhanced their understanding as pertains to the jurisdiction and legal system in the business context.

Study Trip for Global Business Studies Students

Date	: 25 – 31 August 2008
Location	: Osaka, Japan

A group of 15 year 1 Global Business Studies students were given a chance to understand the business environment and culture of Japan through the study trip to Osaka. The companies visited included The Entrepreneurial Museum of Challenge and Innovation - Osaka Chamber of Commerce and Industry, Hong Kong Tourism Board (Osaka Office), Osaka International Convention Centre, Panasonic Centre Osaka, Toyota City. The students explored the management philosophies and operations of select companies and organizations there, and used this valuable chance to find out the similarities and differences in culture between Hong Kong and Japan.

Below is the reflection of Mr Steven Chan:

"The August orientation trip to Osaka was an invaluable and eye-opening experience for a freshman like me. The trip consists of visits to five organizations, namely the Entrepreneurial Museum of Challenge and Innovation of Osaka, Toyota City, Panasonic headquarters in Osaka, Grand Cube Osaka (a convention and exhibition centre) and the office of Hong Kong Tourism Board. No doubt it is impressive to have witnessed the whole production process of a motor vehicle in Toyota and to have a first-hand trial of the latest AV products in Panasonic. Yet what we got go far beyond these. The keys to the success of the companies were articulated throughout the visits, say for example the famous just-in-time production system of Toyota.

Besides, despite the prevalence of environment friendliness and corporate social responsibility around the world, it still surprised me when I understood what Toyota and Panasonic have been doing in these two fields. They devoted a large portion of their profits in R&D to develop more environmentally friendly products and are constantly working on "greener" designs of which recycling is made easier. Being the leading companies by most standards their efforts tell how the sustainability issue has been lying at the core of business practices.

All these first-hand experience to the renowned systems in the world could never be acquired through classroom learning. In short, I am glad to have such an invaluable opportunity to have a glimpse of what global business is about. This memorable trip is definitely the first step of learning around the globe."

10.

Article in Hong Kong Economic Journal

Mr Dick Lee Ming Kwai, GBS, was invited to be our Heart to Heart Talk guest speaker in January 2008. He shared with our students on "Leaderships in the New Era". His talk was summarized and published in the August issue of our column "商．學" in the Hong Kong Economic Journal. Please click here for details.

(B)

Outreach Activities

Meeting with President of Fudan University

Prof. Andrew C.F. Chan, Associate Dean (Undergraduate Studies), was invited to be the co-moderator of a CEO talk organized by Fudan University and K. Wah Holdings Limited. The guest speaker of the CEO talk was Dr. Che-woo Lui (呂志和博士) and the audience of the talk included the President of Fudan University. The Dean of the Faculty of Business Administration of Fudan University joined Professor Chan as a co-moderator in the talk.

From left: Prof. Lu Xiongwen, Dean of School of Management, Fudan University; Ms Claudia Cheng, Director of Corporate Affairs, K.Wah Group; Dr. Che-woo Lui and Prof. Andrew C.F. Chan

From left: Prof. Andrew C.F. Chan; Dr. Che-woo Lui and Prof. Wang Shenghong, President of Fudan University

(C)

Academic Activities

CUHK Commended in QAC Quality Audit

CUHK received high commendations from the Quality Assurance Council (QAC) of the University Grants Committee (UGC), which released its Report of a Quality Audit of The Chinese University of Hong Kong. Compiled by an independent panel, the Report confirmed that "CUHK is providing a high quality student learning experience that reflects its mission and role statement, underpinned by good quality assurance systems." The Panel commended the University's commitment to assuring the core quality of its teaching and learning activities and expresses affirmation of many existing measures in quality assurance adopted by the University. The relevant University e-newsletters and details of the QAC Quality Audit Report can be found at

University e-newsletters
Details of the QAC Quality Audit Report

Information Session for Parents of Newly-admitted Mainland (BUF) Students (2008-09)

Date	: 19 August 2008

With the assistance of the Learning Enhancement Officers (LEO) of the Office of Student Affairs (OSA), an information session for the parents of the newly-admitted Mainland (BUF) students was held on 19 August 2008 at Lecture Theatre 1, Science Centre. During his welcoming speech, Prof. Andrew C.F. Chan, Associate Dean (Undergraduate Studies) and Director of Studies, Undergraduate Studies in Business, highlighted the key features of the BA undergraduate programmes, i.e. Theory and Practice, Global Perspectives, Networking with Business Community and Lifelong Learning, and also showcased outstanding Mainland students and the promising career prospects our graduates face. Following the talk on the challenges arising from student adjustments as delivered by Ms Sharon Li, LEO affiliated with the BA Faculty, two Mainland student representatives, Miss Wang Chao Qun (BUF student, Year 1) and Miss Hong Liang (IBBA, 2006 graduate) had their sharing with the parents

Prof. Andrew C.F. Chan (left) delivered the welcoming remarks to parents of newly-admitted Mainland students.

Miss Wang Chao Qun (BUF student, Year 1)

Miss Hong Liang (IBBA, 2006 graduate)

Academic Counseling for Newly-admitted Mainland (BUF) Students

Date	: 21 August 2008
Venue	: Lecture Theatre 1, Lady Shaw Building

As coordinated by the Registration and Examinations Section (RES) of the Registry, the Undergraduate Office (UGO) organized an academic counseling session for the newly-admitted Mainland (BUF) students in order to give them an overview of the study schemes and the key features of various undergraduate programmes available at the BA Faculty, thus facilitating their decision-making process regarding the major programme in their second year of study. Following the thought-provoking welcoming speech delivered by Prof. Andrew C.F. Chan, Associate Dean (Undergraduate Studies) and Director of Studies, Undergraduate Studies in Business, the programme directors or representatives (including, according to the order of appearance, Mr Chan Chi-ho, IBBA Programme Representative, Prof. KH Lee, Director of School of Hotel and Tourism Management, Prof. Marina Tong, Professional Accountancy Programme Representative, Prof. Jason Yeh, Insurance, Financial and Actuarial Analysis Programme Representative and Prof. YF Chow, Quantitative Programme Co-Director) highlighted the study schemes and special features with career prospects of different BA undergraduate programmes to the new BUF students. The presentation materials on these programmes are now available at
http://www.baf.cuhk.edu.hk/bba/bufmat.htm.

Prof. KH Lee, Director of School of Hotel and Tourism Management

(D)

Admissions and Promotions

Class Sit-in Arrangement for CUHK FAA Thomas Cheung Secondary School

A group of 25 Secondary 6 and Secondary 7 students of CUHK FAA Thomas Cheung Secondary School visited the Faculty of Business Administration and attended a lesson of a marketing class taught by Mr Chan Ho Fung, Professional Consultant of Department of Marketing. The class, focusing on marketing principles, enabled the secondary school students to get a glimpse of business knowledge.

Mr Chan Ho Fung, Department of Marketing

Admission Talk PLK Vicwood KT Chong Sixth Form College

Date	: 26 September 2008
Speaker	: Mr Jimmy Chiu, Department of Management

Mr Jimmy Chiu represented the Faculty of Business Administration to deliver an admission talk to secondary 6 and 7 students of Po Leung Kuk Vicwood KT Chong Sixth Form College.

II.

Upcoming Events:

OLaunch of BBA Management Book Series

The Undergraduate Office will make its debut of the BBA Management Book Series in early October. The first book of the Series (成功領袖:心連心對話) captured the essence of the speeches and sharing in our Heart to Heart Talks. The speakers in this book included:

-	Prof. K C Chan (陳家強教授), SBS, JP, Secretary for Financial Services and the Treasury, HKSAR Government
-	Mr David Lam (林炎南先生), Deputy Chief Executive, Bank of China (Hong Kong)
-	Mr Sim Lim (林森成先生), Ex-Citi Country Officer for Hong Kong
-	Ms Christina Lee (李佩德女士), General Counsel (Asia Pacific), Legal General, Asia Pacific, adidas Services Limited
-	Mr Peter Wong, JP (王冬勝先生), Executive Director, HSBC
-	Mr Dick Lee, GBS (李明逵先生), Former Commissioner of Police
-	Mr John Yeung, OBE, JP (楊顯中先生), Managing Director of The Cross-Harbour (Holdings) Limited

The Series serves an education purpose by providing readers with a glimpse of the wisdom and valuable insights of leaders in the business world and in the community. It also serves as a bridge to connect between the Faculty and the secondary school students and the general public.

Heart to Heart Talks

Two Heart to Heart Talks are scheduled for 25 October and 29 October 2008. he first speaker is Ms. Leonie Ki (紀文鳯女士), SRS, JP, Managing Director, New World Enterprises Projects Ltd and the talk is about imagination. The second speaker is Mr Denis Yip (葉成輝先生), President - Greater China, EMC². Stay tuned for the registration procedures.

Case Competitions

Students are always encouraged to diversify their learning experiences and participate in different case competitions. Students can apply theories into practices and widen their exposure when they join these case competitions. There will be two case competitions scheduled and interested students should pay attention to the relevant email announcements:

(a)	Academic Cup on 18 October 2008
(b)	Boston Consulting Group Case Competition in October / November 2008

III.

Congratulations

Legislative Council Election 2008

Mr Chan Mo Po Paul, alumnus of the Faculty of Business Administration, was elected as LegCo Accountancy Functional Constituency Representative in the Legislative Council Election 2008. Our heartiest congratulations to Mr Chan!

Mr Chan Mo Po